Case Study: SCMP's +Short Launch Party — How Live Engraving Turned a Gift from Something You Hand Out into Something Guests Wait For
live engraving

Case Study: SCMP's +Short Launch Party — How Live Engraving Turned a Gift from Something You Hand Out into Something Guests Wait For

In May 2026, the South China Morning Post held the launch party for its new product, +Short, at Felix, The Peninsula. We ran the live laser engraving station, personalising magnetic leather wallets...