When you want to think about marketing strategy, sometimes you need to think outside the box. One surefire way to attract new customers or make existing customers loyal is marketing gifts. The reason for it is simple. You can reach out prospects and customers directly and daily compared to email blasts or ad messages that don't really give an impact to your brand. Sending a marketing gift is a great way to connect with people, plus they will be curious to know more about your brand by visiting your brand's website or social media. Let's discuss it in this article.
What is marketing gifts?
Promotional merchandise or another term for marketing gift, is a low-cost giveaway item from a company to promote their brand, make loyal customers and encourage prospects to become customers. Many use this method as a gesture of appreciation, when the company celebrates a special occasion, spontaneously, or to strengthen business relationships. Every item or product that you will give needs to include a slogan or company logo. The quality of the product you choose must be considered, because any corporate gifts you prepare are a value of your brand to the wider community.
You can choose several methods to provide promotional merchandise, such as when customers buy your products, when they are at an event, when introducing new products, or during holidays and seasonal events.
How do you make marketing gifts attract customer interest?
Making promotional merchandise cannot be done carelessly, because it has a main target to attract customer interest. There are several things that need to be considered, such as personalization, budget, benefits, and exclusivity.
Personalize each product you will give with your company logo as a reminder of your product or service. Think about the benefits of the items you give to the recipient, the more often they use it, the more often they remember your brand. You can think about exclusivity by thinking about a package of goods with the same category, such as spa packages, stationery, gourmet gift baskets, etc. But remember, whatever items and products you will give, you need to think about the budget. Think about each target you will give, but also adjust it to your budget.
Top marketing gifts to attract prospects and loyal customers
Everyone appreciates gifts, especially when they receive useful or thoughtful items that they can use for their daily needs. After considering several things before sending your marketing gift, now we will provide marketing gift ideas that can create meaningful connections, both prospects or existing customers.
-
High quality custom plastic sports cups
Drinkware is one of the best items for giveaway items, because it can be used by the recipient for daily needs while working, exercising, or hydration needs at home. You can give a high-quality plastic sports cup with material made of RPET, available in various colors and you can put your company logo in the middle of the bottle. The large capacity of the water bottle, up to 500ml is a solution for everyone who wants to keep track of their water needs. An RPET water bottle made from recycled polyethylene terephthalate (PET) plastic, reducing the need for virgin plastic. This RPET bottle is an eco-friendly alternative to reduce plastic waste and is safe to use as traditional PET bottles.
-
Notebook gift box
Notebook is one of the useful items that can be used to record information and anything important. Notebooks are also suitable for all ages, such as students, businessmen, or any profession that requires writing notes in their daily lives. You can give it a set with a pen for writing needs, plus the gift box is made of PU material, with gift bags that can be customized according to the occasion you want. The logo can be processed using hot stamping, making sure the notebook cover and gift box cover have your company logo or slogan.
-
Suspended wireless night light
Another useful item that can be used daily by the recipient is a wireless night light. This is a night light with a wireless charger, ensuring fast and convenient charging for your devices, plus a natural light temperature that emits the light that's gentle on the eyes. The touch mode switch enables the recipient to control the light with a single touch. In addition to being an eye-catching decoration, this dimmable desk lamp is suitable for bedrooms where the brightness can be adjusted for the perfect ambiance.
-
Power bank
The era of technology requires special power to ensure that the gadgets held remain charged. By providing a large capacity Power bank, you can provide convenience for recipients in charging their devices when they are traveling, office work, or when hanging out. There are many choices of shapes for Power banks such as capsule shapes, mini Power bank mirrors, magnetic mobile power supplies, etc.
-
Custom T-shirt
T-shirts are giveaway items that are often used by many companies when they hold special events. You can use this method too by choosing a T-shirt that is made of good material, style and color that matches your company logo, and you provide several sizes that are adjusted to the recipient later. Choose a T-shirt with 220 grams of medium which is often used by local fashion brands, and a regular T-shirt for casual wear. Why are T-shirts good giveaway items? Because the recipient can use it whenever they want.
Custom Giveaways : Reasons Why Promotional Products is Crucial
Some marketing gift ideas have been presented, but how can you print your company logo or slogan in the center or a specific part of the item you choose? BestGiftHK is your best solution. BestGiftHK is the best place for gift customization with the most advanced digital printing technology, to get the brightest colors, the most detail, and the greatest durability. We have customizable design templates that make it easy for you to come up with your marketing gift ideas, plus thousands of product choices to suit your budget and needs. We are waiting for your promotional merchandise, and we are ready to ship worldwide.
